The focus on the health and wellness of children has become more of a priority for parents as concerns grow about the increase in childhood obesity rates and what those mean for a child's long-term health. As you can see from the statistics we've shared on this page, this concern isn't going away anytime soon. More and more parents want to help their kids now, as well as instill a lifelong interest in exercise, so their kids learn to embrace regular physical activity. Now is a great time to establish your own successful franchise promoting the physical and emotional well-being of children through improved physical fitness.