Franchise Qa With Jim Atkinson Sport Clips Haircuts Vice President Of Franchise Development
How was your franchise/opportunity originally conceived and started?
In the early 1990s, Gordon Logan recognized the huge potential, and relative lack of competition, in the men's and boys’ haircut market. He wanted to create a place where guys could take care of one of life’s necessities – a haircut – and say “This is my kind of place; I feel comfortable here” when they walked in the door. Assembling a group of passionate industry professionals, Gordon and his team worked together to develop the unique Sport Clips Haircuts concept we know today.
What was your original vision for your company? How has that changed over time?
While the Sport Clips logo and store design have changed since the first location opened in Austin, Texas in 1993, Gordon’s goal, and Sport Clips’ mission - to provide a “championship haircut experience in an exciting sports-themed environment” - remains the same.
What do you believe is the single most important factor when choosing a franchise?
There must be a passion for the business model and a commitment to excellence!
Why should someone choose your franchise over other similar franchises?
Sport Clips is rooted in strong values and exceptional culture at every level. This drives our Championship experience which gives our franchise owners a strong market advantage, that both clients and stylist love!
What makes your industry attractive?
The haircutting industry continues to grow with the population and is considered by many to be recession-resistant. Regardless of the economy, there is a constant and consistent demand for quality hair care services at reasonable prices.
What types of qualities do you look for in potential franchisees?
Sport Clips franchisees should have leadership experience, a passion for coaching, counselling and developing people and a commitment to community involvement.
What do your franchise fees and royalties cover?
The franchise fee of $59,500.00 covers the purchase of three licenses which are intended to be built over three years. Royalties are used to pay for the cost of use of the system, support, marks. Etc.
How do territories work for your franchisees?
Each franchise location has a protected trade territory. Each franchisee moves forward with a reasonable area of preference and they work closely with Sport Clips dedicated real estate team to identify quality sites that align with the Sport Clips business.
Why has your franchise model been successful?
Sport Clips has been successful because of the deeply rooted culture, the core values that drive the business and the highly detailed systematic approach to the men’s hair care vertical.
Where do you see your franchise in 5 years and 10 years?
In five years, Sport Clips will have over 2,200 locations and will continue to be the dominate brand in the men and boys’ haircut industry. In 10 years, Sport Clips will be approaching 3,000 units and will continue to be a great experience for men and boys in the United States and Canada.
What is your favorite advice for new franchisees to help them succeed?
Make sure you are passionate about the business and follow the system!
What would you tell potential franchisees that may be nervous about the financial burdens of starting a franchise?
Sport Clips set’s it’s minimum standards at $200,000.00 liquid and $400,000.00 net worth. These minimums are aligned with Sport Clips’ financial suppliers, so anyone moving forward with Sport Clips is well positioned for the financial commitments associated with starting a franchise. Our Franchise Disclosure Document is very transparent with regards to the initial investment costs and our semi-absentee model, which encourages our new franchisee to keep their day job to cover their current life expenses helps alleviate some of the risk associated with starting a franchise business.
Can you explain your financial assistance?
Sport Clips has several preferred financial supplier partners that are lined up to work with our approved franchisees.
On average, how long does it take to start a new franchise from the franchisees point of view?
On average, it takes 8 – 12 months to start a new franchise at Sport Clips.