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Our Town America - Franchise

Our Town America’s enticing welcome packages are personalized, well designed, and equipped with the psychological triggers that compel the consumer to look inside. After 41 years, Our Town America’s two-fold mission has remained the same: to help new movers adjust and feel welcomed into their community, and to help sponsor businesses gain new loyal and long-term customers every month. We are looking for upbeat and enthusiastic, driven franchise owners to join America’s Premier New Mover Welcoming Organization. Learn more today!

Requirements

Financial requirements for this franchise:

Liquid Capital: $49,000
What does Liquid Capital mean?
Total Investment: $49,000 - $85,000
What does Total Investment mean?

Options

Options available to franchisees:

Financing: Via 3rd party
Training: Available
Veteran Discount: 10%

Franchisor Details

Facts about this franchise:

Total Units: 41
Home Office: Pinellas Park, FL
Year Founded: 1972

What Does an Our Town America Franchise Cost?

To buy a franchise with Our Town America, you'll need to have at least liquid capital of $49,000. Franchisees can expect to make a total investment of $49,000 - $85,000. They also offer financing via 3rd party as well as a discount for veterans (10%). *

ABOUT US

Founded in 1972, Our Town America is our Nation’s Premier New Mover Welcoming Organization. We are a Franchise Business Review 10-year Hall of Fame candidate and a Top 50 Franchise for the past 9 years. This Veteran Owned franchising corporation has experienced an overall 18 percent sales growth systemwide for last year.

With approximately 40+ million U.S. residents moving each year, small business owners watch their customers skip town month after month. Our Town America replaces those lost customers with impressionable new movers. Recently featured on Fox & Friends, Our Town America’s current franchisees are eager to validate their exceptional success and belief in the program.


WHY FRANCHISE WITH US?

  • Our Town America requires a low initial investment
  • We encourage our franchisees to work from a home office
  • Franchisees do not need to maintain an inventory
  • Franchisees do not need a production facility as all production is performed at our corporate headquarters
  • Our program offers exclusivity and track-able data
  • We provide proprietary management software for franchisees so they can easily manage their franchise on-the-go
  • We provide full security and tracking features
  • We provide intuitive and secure mobile applications
  • We utilize social media and loyalty programs to optimize success

WHAT SETS THE NEW MOVER WELCOME PACKAGE APART?

Our Town America 01

New movers are a searching audience who are forced to create new buying habits. Upon receiving the attractive, personalized Our Town America Welcome Package and the enclosed proven offers from sponsor businesses partnered with your particular franchise, new movers feel informed and welcomed to their new community. It is clear to the new mover that an extraordinary step has been taken to communicate hospitality and sincerity.


WHAT IS ENCLOSED WITHIN THE NEW MOVER WELCOME PACKAGE?

  • Warm Welcome Letter – Provides a brief explanation as to why the new movers have received these gifts. Puts focus on the new mover and their individual needs.
  • New Mover Survey – Provides valuable feedback for each individual franchise owner.
  • Genuine Gift Certificates – Proven offers from sponsor businesses partnered with your particular franchise.
  • Community Magnet – Provides a daily reminder of the sponsor business(es) who welcomed them to the community. Available upon request.

WHAT DO FRANCHISE OWNERS DO?

Our Town America 02

Our franchisees are typically full-time in the business. We have found that our business, while allowing for family and life opportunities, does require a full-time commitment and has the ability to provide income that can support it. Franchisees first introduce local businesses in their area to our community new mover welcoming program. Our franchisees sell new mover marketing by Our Town America to local businesses. Once the business has enrolled in our welcome program, the franchisee continues to provide excellent service to them. As in any partnership (between franchises and their local business sponsors), it is essential to maintain a relationship with ongoing communication for a long-term future.

It is rare that a prospect calls the corporate office. Franchisees prospect, via phone and in person, to local businesses in their market. Our territories are manageable for a one-person sales organization, though some franchisees will wish to develop more areas and field a sales staff. We will work with you to see which is the right decision for you. Our corporate office has an appointment setting staff to further support our franchisees with their sales.


FRANCHISEE TESTIMONIALS

  • “We bought an Our Town America franchise in the Spring of 2013. We felt we were ready to run a business of our own so we explored several franchising options. Our Town stood out immediately. We liked the idea of being able to make a contribution to our community by helping new movers and local businesses. Our Town gives us the best of both worlds; we can run our own business and enjoy the rewards of our own hard work, but we also have the support and proven track record of a company with over 40 years of experience welcoming new movers. As new franchise owners, it has been exciting learning how to make Our Town America – Route 66 a success!”
    Mike & Julie Douglas – Our Town America – St Louis, MO (Route 66)
  • “I left the corporate arena… and one thing that I needed to find was an opportunity where I could make a decent income. With three children and a wife, two dogs and a few other animals.. so we went to work immediately when we bought our dealership and we worked extremely hard to get to where we are, but I’ll tell you what – there has been a lot of success both from a personal standpoint and from a financial standpoint. I think I made a great decision as far as coming onboard with Our Town.”
    Chris Beer - Our Town - Atlanta, GA (North)
  • “As a single mother, I needed to find a way to generate income plus have the flexibility to be there when my daughter needed me…working 9 to 5 wasn’t an option. I accidentally fell upon this Our Town opportunity and ran with it. With a lot of dedication, I now have the best of both worlds – steady income and the flexibility to be the mom my daughter needs me to be. Being part of the Our Town family since 2006 has truly changed my life both personally and financially.”
    Heather Wahl - Our Town - Warminster, PA
  • “I purchased my Our Town franchise in October, 2007 after making the decision to be self-employed. I was attracted by the company’s proven results, their success and liked the idea of working with a company that was family owned and community oriented. Our Town was a natural fit for me with over 15 years of sales experience and my desire to make a difference in my community. Reaching out to new movers during one of the most stressful times in their lives and introducing them to businesses that they need and are searching for is much more than just another form of advertising, it is a service to our neighbors. Calling on local businesses in the Charlotte area and meeting all of the business owners who service their community is rewarding in itself. Knowing that I can help their business grow and consistently introduce new people to them is a great feeling. The ongoing support and product development Our Town continues to offer allows me to grow my business and offer the best service and marketing strategies to my sponsors.”
    Jane McElhaney – Our Town America – Charlotte, NC

  • IDEAL CANDIDATE

  • We are very selective in our process, as we want to make sure that we build a long-term relationship with our franchise owners.
    • Are you capable of building strong relationships?
    • Do you enjoy sales?
    • Do you have a strong work ethic?
    • Are you organized?
    • Do you prioritize, plan and execute effectively?

    If so, Our Town America just might be right for YOU!

    We are looking for individuals with sales backgrounds who are upbeat and enthusiastic with boundless motivation and drive. Individuals who possess the ability to forge business relationships and can make a full-time commitment to the business have the potential to be successful. We are seeking franchisees that are capable of being coached and are able to follow a proven system.

    Our Town America 03
  • * This information may have changed since first published. We recommend that you always verify fees, investment amounts, and offers with the business opportunity directly prior to making a decision to invest.

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