Across
the burgeoning $27 billion fitness industry, it’s common for fads and concepts
to become obsolete overnight; however the survivors who will withstand the test
of time are those that couple affordability with a first-class experience.
Retro Fitness has set itself apart from competition by using this as the
foundation of the company. By remaining sensibly priced in conjunction with
launching various new initiatives in 2014, the fast-growing franchise is ready
to continue industry dominance across the nation in the New Year.
With
120 gyms open in 15 states and an additional 100 gyms in the development
pipeline, Retro Fitness plans to have over 300 locations in its franchise
system within the next two years. In 2014 alone, the company opened 20 clubs,
boosting the membership base to 500,000.
About the author:
Stephan Baldwin received his B.A. from Lock Haven University of Pennsylvania in Interactive Design. He went on to start Traffic Media, a successful online consulting firm specializing in website design and marketing for real estate professionals in South Florida. Looking for a change in scenery, Stephan accepted the position of Marketing Director with Franchise Gator and moved to Atlanta where he currently resides. Stephan brings over 10 years of experience in UI design, SEM, SEO, email & affiliate marketing to Franchise Gator.