Cowabunga Surfs Up for Kona Ice Tropical Brand Rides Wave of Innovation into 2016 and Beyond

By Staff Writer

Posted : February 11, 2016

Category : The Wire

Cowabunga Surfs Up for Kona Ice Tropical Brand Rides Wave of Innovation into 2016 and Beyond

Kona Ice is preparing to surf into new turf this season.

The tropical shaved ice brand recently introduced a tidal wave of innovations during the Kona Konvention held in Northern Kentucky from January 28th thru January 31st, including the launch of a new flavoring company and the rollout of a mobile phone app. The brand also announced that it has given away a total of $35 million to communities nationwide since its inception eight years ago.

In addition to the recent updates, Mayor Sherry Carran of Convington, Kentucky, made a special appearance to proclaim that January 29th has officially been named “Kona Ice Day,” which was met with a standing ovation at the event.


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